Wednesday 9 March 2011
Sunday 27 February 2011
Friday 25 February 2011
Adidas interactive store
This is amazing ...
Adidas has unveiled a dramatic new twist on the concept of a pop up shop at the 2011 National Retail Federation’s convention in New York, which could offer a hybrid solution to this issue. The Virtual Interactive Wall, a collaboration between the brand and Intel, puts 8,000 shoes within a fingertips reach of passing consumers via a giant interactive touch screen. The footwear is rendered in 3D, enabling users to view all aspects of the design, in addition to spec info and video content and even the ability to find out what Twitter users are saying about the shoe.
The wall also has some very clever recognition tech built in as well, which can determine whether a user is male or female and recommend items based on their specific needs.
Thursday 24 February 2011
Spring 2011 Sneaker Trends
http://www.associatedcontent.com/article/6038340/spring_2011_sneaker_trends.html?cat=46
Customizable Nike trainers
http://www.trendhunter.com/trends/nike-id-takes-customization-to-the-next-step
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